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PreviewIssue DateTitleAuthor(s)
2004A proposed activity and outcome framework for marketing in the new economyGoodman, S.
2011Identifying and lowering student attrition risk: a counselling interventionist approachNelson-Field, K.; Goodman, S.
2008Une étude interculturelle des critères de choix d’un vin au restaurantCohen, E.; d'Hauteville, F.; Goodman, S.; Lockshin, L.; Sirieix, L.; International Congress of the French Marketing Association (24th : 2008 : Paris, France)
2004What gives salespeople their competitive edge?Hemphill, E.; Dubelaar, C.; Geursen, G.; Goodman, S.; Australia and New Zealand Marketing Academy Conference (2004 : Wellington, N.Z.)
2005Interaction between the salesperson and customer: A framework for improving the sales outcomeHemphill, E.; Dubelaar, C.; Goodman, S.; Geursen, G.; American Marketing Association Winter Educators Conference (2005 : San Antonio, USA)
2003Competitive benefits: An outcome approach to marketing in the new economyGoodman, S.; British Academy of Management Conference (2003 : Harrogate, U.K.)
2012Principles of wine marketingGoodman, S.
2011Which winery to represent: what influences the distributor's choice?Goodman, S.; International Conference of the Academy of Wine Business Research (6th : 2011 : Bordeaux)
2010Where to shop? The influence of store choice characteristics on retail market segmentationGoodman, S.; Lockshin, L.; Remaud, H.; International Conference of the Academy of Wine Business Research (5th : 2010 : Auckland, New Zealand)
2008Wine Preferences and Market Segmentation:an application of the BEST:WORST Method to Italian consumersGoodman, S.; World Congress of Vine and Wine (31st : 2008 : Verona, Italy)