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Issue Date
Title
Author(s)
2019
Introduction: Thinking with media: margins, mainstreams and the media politics of food
Phillipov, M.
;
Phillipov, M.
;
Kirkwood, K.
2019
Supermarkets, celebrity chefs and private labels: the ‘alternative’ reframing of processed foods
Phillipov, M.
;
Kirkwood, K.
;
Phillipov, M.
;
Kirkwood, K.
2019
Alternative food politics: from the margins to the mainstream
Phillipov, M.
;
Kirkwood, K.
2019
Supermarkets, television cooking shows and integrated advertising: new approaches to strategic marketing and consumer engagement
Phillipov, M.
;
Byrom, J.
;
Medway, D.
Discover
Author
3
Kirkwood, K.
1
Byrom, J.
1
Medway, D.
Subject
1
audience engagement
1
Australia
1
brand management
1
food television
1
integrated advertising
1
supermarkets
1
television cooking shows
1
trust in supermarkets