Please use this identifier to cite or link to this item:
https://hdl.handle.net/2440/58895
Type: | Conference paper |
Title: | Decomposing county of origin dimensions for services: An investigation into perceptions of service quality in a transnational setting |
Author: | Stanton, M. Crouch, R. |
Citation: | The Australian and New Zealand Marketing Academy (ANZMAC) Conference: Sustainable Management and Marketing, 30 November-2 December 2009; 9p. |
Publisher: | Monash University |
Publisher Place: | Australia |
Issue Date: | 2009 |
Conference Name: | The Australian and New Zealand Marketing Academy Conference (2009 : Melbourne, Australia) |
Statement of Responsibility: | Matt Stanton, Roberta Veale |
Keywords: | country of origin cross national culture consumer perceptions service quality servicescape |
Rights: | Copyright status unknown |
Published version: | http://www.duplication.net.au/ANZMAC09/papers/ANZMAC2009-497.pdf |
Appears in Collections: | Aurora harvest Business School publications |
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